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Ok brainfart.... what if we had a burning cig, with a lightening bolt coming out of the vaper coming from the cig?
How about sharks? Sharks with friggin laser beams!I personally and professionally feel we should avoid the smoke imagery as much as possible.
Above and beyond the message it might convey, it often translates poorly in logo's.
But I can see if some squeeze comes forward from the idea nonetheless.
How about sharks? Sharks with friggin laser beams!
All possible. Example:
View attachment 8987
Remove flag from "SA" and apply to icon instead, etc etc.
So far, I've gotten the most positive feedback on the cig/leaf icon, and will move forward into 3 main drafts to progress from based on that.
Hi @WHeunis
I commend you sir for your efforts thus far. Thanks so much!
Regarding the above logo - I like it a lot - it looks clear.
Just a small gripe I have with it:
I personally don't like the way the end of the "C" is shaped in the ECIGS. It looks like ashes of a cigarette to me.
Good job bro. I'm really liking the top one. Bottom one looks cool too, the logo gets a bit lost in the busy - ness of the flag.Some variations on the 'leaf' logo theme. Excuse the quality - my CAD program is not really suitable for this sort of thing. I also think that there's nothing much wrong with the current logo, but an update to include a PV as Oupa suggested would look cool.
View attachment 8994 View attachment 8995
Secondly I think the admins should try and set some criteria, or perhaps even issue a poll or two to try and narrow the design constraints down a little. Are we going to embrace the current trend of clean, flat designs, or are we looking to be a bit more homely with it. This could also include broad decisions like format, such as logo - ECSA vs a badge format like 360 came up with (I’m not sure that’d fit the current website design).
Lastly, I agree with someone saying we shouldn't be representing a cigarette too directly with regard to the “ash” or embers. That is why I think the stick with a leaf is the most effective logo so far - it's a green version of a cancer stick. Also is it necessary to be as specific as having a VV control in the logo? Can it be interpreted correctly even? To me it's not enough of a defining feature and I would go as far as to say a glowing coil is a better representation of our toys as a whole.
I don't have illustrator anymore, but here's a rough blast of that and a cheesy catchphrase (it's 1am ok)
View attachment 9002
Somewhere between the two, close enough I just worked from what was left open in PS.
Good point. Actually using Gill Sans however. Thought it better to use something that actually looks decent for now - not to mention that I won't actually be doing the actual thing. I could probably get similar results using Google's Ubuntu.. I think that's free? Could be confused..
Some variations on the 'leaf' logo theme. Excuse the quality - my CAD program is not really suitable for this sort of thing. I also think that there's nothing much wrong with the current logo, but an update to include a PV as Oupa suggested would look cool.
View attachment 8994 View attachment 8995
As much as it is not (publicly) known, the parameters have indeed been set. Format, colours, and other such factors have already been tabled.
Is the VV dial necessary? Is the letter E necessary? Is that particular shade of blue really the right one?
It's all part of the process. Design by committee is a tougher bag to hold together, and has a different process than a 1-on-1 process. In 1-on-1 it is MUCH simpler; Client doesn't like the VV dial, ditch the VV dial!
In committee design, one often rotates certain elements as often and as varied as possible - just to see what sticks; Just to see what brings up any amount of positive or negative comments.
Are some of the concept boards more than imperfect? YES! They are almost MEANT to be more than just imperfect. No matter how 3-year-old's-skills somebody's MS Paint submission might be, it COULD contain something that multiple people might have a comment on.
"ooooooh! I like that spikey thing!" - step by step. Even when something draws zero response, it has some amount of value to the final design.
Things get added, removed, refined and reworked on a constant basis to find something that works and that the majority of the committee can feel comfortable with.
I'm glad so many people like the leaf/stick motif. I'm glad that nobody commented on the power symbol G. I'm glad that somebody mentioned they think the VV dial looks like stinky-ash. I'm glad that somebody said they don't like this, that or the other.
At this point in time, almost anything is up for iterations. Other's are not on the table YET, and as such, it's feedback is noted but not adjusted.
I hope this helps to better understand where we are, and also where were going at the moment.
And now...
The distilled draft elements that need further feedback.
View attachment 9000
Each of the 3 main different concepts that have received the most positive feedbacks are laid out above.
I need TWO things for feedback from these concepts.
1: Which LAYOUT do you prefer? A has the icon separate. B has the icon integrated into STYLIZED text, and C has the icon integrated into REGULAR text.
2. Of the LAYOUT you choose, which BASE COLOUR ARRANGEMENT do you prefer? 1's, 2's, and 3's across the board are the same base colour arrangements for that layout. A fourth option exists, where you can word out some colour arrangements of your own choosing. (Ex: "I like Blue colours on both the icon and the SA, i dont like flag colours, etc")
Please note that at this point, Font, precise colour shades, specific elements to add or remove, sizes, etc are not yet open, but your comments on any such properties will be noted for later use in the process.
Just because you don't like the font of a layout, does not immediately mean anything. OF COURSE we can make layout C more wild! OF COURSE we can calm down the spikey-ness of the letters in layout B! OF COURSE we can use rounder characters for layout A!
I mainly need to know where/how you like the icon to be placed, and which base colour arrangement are your favorites (ESPECIALLY, if at all, the flag colouring).